About Us

We want to change the world one dress at a time.


We are not your typical clothing brand….


In 2011, designer Franklin Morales founded Dress the Population with a simple idea – make beautiful clothing at an affordable price. The not-so-simple part was how to do it ethically. In today’s world, fast fashion rules and is mostly fueled by an exploited and underpaid workforce in the US and abroad. As an immigrant who had moved to the United States as a child with very little, he had to work twice as hard to make his vision become a reality. As the company began to grow, his priority was to help others with similar stories achieve the same ‘American Dream’ that he had. Because of this, everything from design to manufacturing to shipment happens at our headquarters in Los Angeles with help from our diverse staff.


With the continuing success of the brand, Frank wanted to take it a step further. Every month, we choose a dress that we love and donate 50% of the online proceeds to a charity that reflects the interests of our employees and customers. For January, proceeds for the Teresa Sequin White Gown will be donated to The Trevor Project. Founded in 1998 by the creators of the Academy Award®-winning short film TREVOR.  The Trevor Project is the leading national organization providing crisis intervention and suicide prevention services to lesbian, gay, bisexual, transgender and questioning (LGBTQ) young people ages 13-24.

We chose this organization to represent our commitment to Human Rights.


Help us select the next charity.  Check our Facebook to vote for the charity for March and check back here soon to learn more about our employees.